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Quiksilver Sells Mervin

by popo posted Oct 25, 2013
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미국시간으로 10월 24일 아침 퀵실버(Quiksilver)가 머빈(Mervin)을 매각한다는 소식입니다.
머빈은 인기있는 스노우보드 제조업체로 립텍(Lib-Tech),GNU 브랜드의 모기업이자 퀵실버의 자브랜드 록시(Roxy)의 스노우보드를 제작하는 회사로
워싱턴주를 기반으로한 스노우보드,서프보드 제작회사 익스트림 홀딩스(Extreme Holdings)로 매각이 진행됩니다.

퀵실버는 최근 팀 라이더를 해체하고 CEO를  교체하는등 다각적인 구조조정에 들어간것으로 보이는데 앞으로의 거취가 궁금하군요...

트래비스 라이스는 어디로?

HUNTINGTON BEACH, Calif.–(BUSINESS WIRE)–Oct. 23, 2013– Quiksilver, Inc. (NYSE: ZQK) today announced that it has reached a definitive agreement to divest its snowboard subsidiary, Mervin Manufacturing, Inc., to Extreme Holdings, Inc., an entity advised by Altamont Capital Partners. The all cash transaction is expected to close within several weeks and subject to certain customary closing conditions.

Mervin is a leading designer and manufacturer of snowboarding products. Its brands include Gnu and Lib Tech. As part of the transaction, Mervin will continue to manufacture snowboards for Quiksilver’s Roxy brand, under a separate license agreement.

In May 2013, Quiksilver announced a multi-year profit improvement plan designed to accelerate the company’s three fundamental strategies of strengthening brands, growing sales and driving operational efficiencies. The plan’s initiatives include divesting non-core businesses in order to focus on prioritizing the company’s three flagship brands.

Quiksilver said it intends to use the net proceeds of the transaction to reduce amounts drawn on its credit facilities and make investments in its emerging markets. Mervin generated sales of approximately $32 million for the trailing twelve month period.

Steve Brownlie, Principal at Altamont, said, “Mervin Manufacturing represents an opportunity to invest in a special company with two of the industry’s finest action sports brands in Lib Tech and GNU along with a passionate team, including first-rate leadership in Ryan, Mike and Pete. We look forward to building on Mervin’s strong brand position of authenticity, premium products and service and its history of driving innovation that advances the sports of snowboarding, skiing, skateboarding and surfing.”

William Blair served as exclusive financial advisor to Quiksilver in connection with this transaction.

About Altamont Capital Partners

Altamont Capital Partners is a private investment firm based in the San Francisco Bay Area. Altamont is focused on investing in businesses where it can partner with leading management teams to help the companies reach their full potential. The firm’s principals have significant experience building business success stories across a range of industries.

About Quiksilver

Quiksilver, Inc., one of the world’s leading outdoor sports lifestyle companies, designs, produces and distributes branded apparel, footwear and accessories. The company’s apparel and footwear brands, inspired by a passion for outdoor action sports, represent a casual lifestyle for young-minded people who connect with its boardriding culture and heritage. The company’s Quiksilver, Roxy, and DC brands have authentic roots and heritage in surf, snow and skate. The company’s products are sold in more than 90 countries in a wide range of distribution, including surf shops, skate shops, snow shops, its proprietary Boardriders Club shops and other company-owned retail stores, other specialty stores, select department stores and through various e-commerce channels. Quiksilver’s corporate headquarters are in Huntington Beach, California.

  • ?
    BUGATTI 2013.10.26 01:52
    마빈 넘어가네요....아이쿠.....그나마 미국브랜드중에서 큰회사였는데...
  • ?
    popo 2013.10.26 06:39
    버튼은 포럼을 삭제해버렸죠... 스키회사가 가져가는걸 볼수 없다나....머빈은 그나마 살았으나 명성이 유지될지...^^;

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